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How a National Collaborative Used Data to Increase Impact

In the realm of social-good initiatives, leveraging data has emerged as a powerful tool for understanding and addressing the nuanced needs of under-resourced communities. A recent blog post by Paul Luu, CEO of the Chinese American Service League (CASL), sheds light on how data-driven approaches have not only transformed CASL's operations but also paved the way for collaborative efforts aimed at maximizing impact and advocating for communities.


CASL's journey exemplifies the transformative potential of data in the social-good sector. By conducting annual client surveys focused on social determinants of health, CASL unearthed critical insights into the challenges facing the Asian American, Native Hawaiian, and Pacific Islander (AANHPI) communities in the Midwest. These surveys revealed disparities that would have otherwise remained hidden beneath the surface, such as heightened feelings of insecurity amidst rising anti-Asian sentiments and significant levels of financial vulnerability among older demographics.


The power of data to secure resources and drive impactful interventions is exemplified by CASL's Senior Meals Program. When data highlighted the prevalence of food insecurity among seniors, CASL swiftly responded by launching a targeted program that not only addressed immediate needs but also attracted substantial federal funding for expansion. This success story underscores the importance of embedding data-driven evidence into grant applications, enabling organizations like CASL to garner support for initiatives that directly address identified needs within their communities.


However, CASL's efforts extend beyond its individual capacity to effect change. The organization's involvement in collaborative initiatives, such as Change InSight, highlights the broader potential of data-driven partnerships in advancing social good. Through this coalition, CASL and 18 other AANHPI-serving organizations have pooled resources to conduct comprehensive surveys, capturing nuanced data that reflects the diverse needs of their respective communities. By working together, these organizations have transcended competition for resources, instead prioritizing collective action to secure funding and advocate for policy change.


A key aspect of CASL's collaborative approach is its emphasis on disaggregated data. By moving beyond monolithic categorizations of the AANHPI population and instead focusing on individual ethnic subgroups, CASL and its partners have been able to tailor interventions to specific community needs effectively. This approach not only ensures that marginalized groups are not overlooked but also fosters a more nuanced understanding of the complex challenges faced by diverse communities.


The success of initiatives like Change InSight underscores the transformative potential of collaborative data partnerships in the social-good sector. By equipping smaller nonprofits with the tools and resources needed to collect and analyze data effectively, initiatives like Change InSight empower grassroots organizations to advocate for their communities more effectively. Moreover, the localized and representative nature of the data generated through such partnerships ensures that interventions are tailored to meet the unique needs of each community, fostering more equitable outcomes.


At the heart of these collaborative efforts lies the recognition that data is not just a tool for individual organizations but a catalyst for collective action and systemic change. Whether through social-good collaboratives, government-funded initiatives, or funder-led partnerships, the integration of data-driven approaches is essential for maximizing impact and driving sustainable change. By leveraging data to inform decision-making, secure resources, and advocate for communities, organizations like CASL are leading the charge towards a more equitable and empowered future for all.


SureImpact's platform leverages a collaborative data model specifically designed to provide the coordinated data collection and shared measurement infrastructure for social-good collaboratives (like CASL) to evaluate the effectiveness and collective impact of their initiatives. SureImpact connects all members of the collaborative, whether they are direct service providers, funders, or other stakeholders with real-time outcomes and impact data. By tracking outcomes that measure participant needs across organizations, leaders can more easily understand what is driving change across their network and determine their social return on investment.


To learn more about SureImpact, take a self-guided interactive tour


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